In thinking about the area of strategic leadership, it’s important to understand that being strategic about your organizational culture is as important as being strategic about marketing, the product or the service your company provides. Executing on your strategic plans is primarily a product of the company culture. To use my friend Jim Eaton’s language [...]
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When we think about using our businesses as a means to further God’s purposes and to extend His kingdom, we are often drawn toward conventional Christian expressions or techniques. We are all aware of companies that have used obvious ways of proclaiming a Christian message and focus. Anything from putting Bible verses on drink [...]